About Us
Founded by Lauren Waterbury & Denise Fenik, our mission is to create premium design with a unique expression that lasts over time.
Design isn’t just about how it looks, it’s an intentional strategy where every detail matters.
It’s the quiet joy in a pop of color.
The warmth a pattern or texture can instantly evoke.
The subtle shape of an object.
The energy that carries you through your day.
Every shape, shade, texture, and space has meaning. It’s not just what’s seen, but what is felt the moment it’s experienced.
There is nothing more rewarding than helping our clients’ vision come to life!
We are a women-owned and women-led firm that is transforming the world around us.
About Us
We are an agency on a mission to build meaningful brands, fueled by our passion and purpose. We are a women-owned and women-led firm that is transforming the world around us.
We partner with extraordinary clients, and together make the world a better place. There is nothing more rewarding than helping our clients’ brands grow and evolve—and watching them succeed.
We build things that matter.
We meet you where you are and
elevate your brand to the next level.
Women Owned, Women Led
experience
What
We Believe
Authenticity starts with the surrounding people, culture, and values.
Meaning drives influence.
Communication, focus, and cohesion is key.
The creative process is fun and strategic.
A Note from our Co-Founders
Lauren Waterbury & Denise Fenik
Anyone who knows us knows we like to have fun doing the work! There is not a day that goes by where we don’t have several moments of laughter, which typically leads to a surge of creative thinking.
We have a consultative approach to our work and help clients breakdown barriers and infuse purpose into their brands. This work inspires us because it is quickly evident these companies start making an impact, which is huge for our clients and our community! There is a cultural shift that’s happening and it’s exhilarating!
We believe that doing things with humankind in mind is always the way to win. There is no better time than now!
Empowering Women, Enriching Businesses: A WBENC Certified Company
As a women-owned and women-led business, we embody the strength, resilience, and creativity that comes from diverse perspectives. We believe in breaking barriers and inspiring others to do the same. Our leadership is rooted in collaboration, empathy, and empowering each team member to reach their full potential. We are proud to stand as a symbol of women’s empowerment, driving innovation and excellence in everything we do. Join us on this journey as we continue to redefine success and make a lasting impact in our industry.
